Travel Bug:
Crash course in tale spinning
From The Bug Archives
In its April 2000 edition The Bug carried the following report in the aftermath of an embarrassing incident involving a Qantas passenger jet at Rome Airport that followed an earlier debacle at Bangkok where one of the airline's Jumbo Jets ran off the runway on landing.
Qantas has spent a record $700 million - the price of two
new Jumbo jets - on a far-reaching program to protect its reputation
for safety and reliability in light of a spate of recent mishaps.
The crash program, now almost fully in place, was not activated
in time to avoid the most recent mishap involving a Qantas 747
Jumbo jet at Rome Airport.
"The fact our new program wasn't quiet ready was a crying
shame, really," an airline senior executive who did not wish
to be named told The Bug in a world exclusive.
"Our reputation as the world's least unsafe airline is paramount
to us and we will go to any lengths to ensure the international
travelling public continues to view us that way.
"We know that as each day passes the chances grow of one
of our planes experiencing an unscheduled non-tarmac landing.
"But our passengers and their relatives and friends should
be aware that we have now taken all possible precautions and are
well prepared to meet that possibility."
Under the multi-million dollar scheme expected to be operational
within weeks, Qantas has trained and stationed field personnel
in more than 4000 strategic sites under the airline's numerous
international flight paths.
"We now have a well co-ordinated plan that will be swung
into action the second we are notified of any zero-altitude involuntarily
shortened sector situation," the executive said.
"We hope the closest field team will reach our aircraft long
before any emergency rescue crews and, more importantly, the media.
"The team will spring into immediate action, covering any
remaining visible pieces of Qantas livery with massive opaque
transfers bearing the insignia of troubled Russian airline Aeroflot,
China Air, or any number of brightly coloured, snappily named
minor carriers based in the United States.
"Generally, the tail section is all that is left after an
airline receives a BBSN call - sorry, that's airline jargon for
'black box search necessary' - and our teams have been trained
to quickly cover the world-famous flying red kangaroo with Aeroflot,
China Air, or Valu-Jet stencils within minutes of arriving at
the scene.
"On the off-chance that other aircraft sections have survived
the impact, smaller stencils, stickers and transfers will quickly
turn the City of Longreach, for example, into the City of Leningrad
or the City of Beijing. Any of those smaller red flying kangaroo
logos on what's left of the fuselage will quickly become vodka
bottles or Panda bears.
"We think it will be a major comfort to the people on that
particular flight that the reputation of Australia's international
airline will still be in one piece even if they aren't."
The executive said it was "simply rotten bad luck" that
the Rome Airport field team had not been ready in time.
"Most Jumbos come down in American corn fields, on jungle-covered
mountain tops near major Asian tourist resorts and - strangely
enough - very close to American warships on active duty in the
Middle East.
"That's where we have always expected to experience our first
unplanned fleet downsize, so naturally we concentrated on getting
our field teams ready in such places first.
"You could have knocked our public relations department down
with a feather when they heard at lunch of the Rome incident.
"You think you've got every contingency covered and the best-laid
plans in place and then the wheels fall off."
The executive said he wanted to make it clear that the installation
of the multi-million-dollar crash response program did not indicate
Qantas expected to lose one of its big jets sooner than later.
"That could be months away," he said, "even six,
maybe more."